How do I land the right clients for my business?

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While sometimes it’s necessary to take on clients at a lower price than we want – especially when we are building a portfolio – it is not a strategy that will help us grow our business in the long term. What will help us grow the business that we want and in the direction that … Read more

How can I use webinars to win business?

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Webinar marketing is all about hosting online workshops to build a relationship with attendees and to promote and increase credibility for your business. What’s great about webinars is that they are a win-win for both parties: attendees learn valuable content and, if you do it right, it markets or achieves a sales outcome for your … Read more