How to handle a client enquiry: the 4 step-guide

business person

How you handle a client enquiry can determine whether that prospect converts into a lead or whether they go elsewhere. It’s true, we all remember first impressions. To help you make the best first impression that you can, here is a solid sales process that you should follow. Step 1: get their contact details Your … Read more

5 reasons why you should be publishing blogs regularly

writing

Do you publish new content on your website regularly? If you don’t, you should be.  Blogging is an integral part of any effective digital marketing strategy. According to SEO expert, Neil Patel, companies that blog generate 67% more leads than those who don’t! Here’s why you should be prioritising your content. To appease Google If … Read more

How to have more gravitas as a leader or manager

how to have more gravitas as a leader

“Gravitas” was one of the ancient Roman virtues that denoted “seriousness,” but nowadays it’s a quality that also extends to self-confidence and a strong presence. You know the types of people. The ones who talk the talk, who seem to command attention when they walk into a room, who, when they talk, people can’t help … Read more

What finance is available for small businesses in 2021?

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Just thinking about how much the government has forked out during the COVID-19 crisis is scary; never mind hearing the numbers (it was £284 billion at the end of 2020, just FYI). But the funny thing about the economy is that you have to borrow to build.  Small businesses have relied on government-backed financial support … Read more